Drowning Prevention Week

Drowning Prevention Week takes place on the third Saturday in June each year, providing a focused opportunity to raise awareness about water safety and drowning prevention strategies. Drowning Prevention Week varies from year to year as it falls on the third Saturday of June, ensuring flexibility in planning events and activities to promote water safety.

Stay safe around water and join us for Drowning Prevention Week! Originating as an initiative by the Royal Life Saving Society UK (RLSS UK), this annual event aims to educate people about the risks of drowning and empower individuals with the knowledge and skills to stay safe in and around water. Whether it’s learning to swim, understanding the importance of supervision, or knowing how to perform CPR in an emergency, Drowning Prevention Week is a chance to equip communities with life-saving skills and promote water safety awareness.

To make a splash on social media platforms and engage with your audience during Drowning Prevention Week, here are some content ideas to consider:

• Share water safety tips and advice for different environments, such as pools, beaches, rivers, and lakes, to help prevent accidents and drowning incidents.
• Host a virtual “Water Safety Challenge” where participants can learn and practice essential water safety skills, such as treading water or using rescue equipment.
• Create engaging graphics or infographics illustrating common myths and misconceptions about drowning, and provide accurate information to debunk them.
• Share inspiring stories or testimonials from individuals who have benefitted from water safety training or have been involved in successful rescue operations.
• Collaborate with local authorities, swimming clubs, or lifeguard organisations to promote water safety events, training sessions, or community outreach programmes.

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