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Wear It Pink

October 17, 2025

6 women wearing pink t-shirts and jeans for Wear It Pink

Wear It Pink is an annual fundraising event held in October, typically on the third Friday of the month to support breast cancer awareness and research. Organised by Breast Cancer Now, the UK’s largest breast cancer charity, Wear It Pink encourages individuals, schools, and businesses to wear something pink and raise funds to support life-saving research and treatments for breast cancer. It’s one of the biggest fundraising events in the UK, bringing people together in solidarity to help those affected by breast cancer.

Participants are encouraged to get creative by hosting pink-themed events, wearing pink clothing, and raising awareness about breast cancer prevention and early detection. The funds raised during Wear It Pink go directly towards funding research, providing support services, and advocating for better breast cancer care.

Here are some social media content ideas to engage your audience on Wear It Pink:

  • Share tips for hosting a pink-themed fundraising event at work or school.
  • Encourage followers to wear pink and post a photo using a dedicated hashtag.
  • Highlight the importance of breast cancer research and how donations make a difference.
  • Post stories of breast cancer survivors and their journeys.
  • Share facts about breast cancer prevention, early detection, and treatment options.
  • Create a poll asking followers if they plan to participate in Wear It Pink this year.
  • Highlight the role of fundraising in advancing breast cancer treatments and care.
  • Post about how individuals can get involved and donate to breast cancer research.
  • Share inspiring quotes from breast cancer advocates and survivors.
  • Encourage followers to spread the word about breast cancer awareness and participate in Wear It Pink.

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Details

Date:
October 17, 2025
Awareness Day Categories:
,
Website:
https://breastcancernow.org/wear-it-pink/

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